Launching a French Coast inspired bathroom range
Burlington Bathrooms
British bathroom company Burlington are one of the leading manufacturers of traditional bathrooms in Europe. Studio Mad Keen were approached to concept, style and create lifestyle images and accompanying launch brochure.
With product still in production we suggested digital imagery, which was also a more cost efficient approach over interior or studio photography.
Our vision was to create beautiful yet achievable spaces that customers would fall in love with, subtly inspired by the art deco period. Through our room design and set styling we were able to make sure every detail from the new range was captured through photo-realistic CG imagery. Our beautifully crafted copy interlaced the romance and spirit of the 1920s with technology and product details to tell a compelling story of the new Riviera Collection.
The result was a set of digital images that launched the product on time and to great reception. The digital lifestyle images, which were a new direction for the brand, went on to become the new way of creating room sets, saving time and cost.
+ Creative Direction
+ CGI Concept and Art Direction
+ Project Management
+ Brochure Design
+ Copywriting
+ Print production
Our approach enables
brands to flourish.